Submission Guidelines

For sharing information via our media channels

If you have any questions after reading the guidelines, please contact us!

How to Submit a Request

  1. Do a final check. Once your message is ready for sharing, please check it again carefully against the Message Requirements Checklist to ensure that it meets all the requirements of the chosen channel.
  2. Send your text and photo(s) to: Olivia van den Broek (Project Coordinator, Communications & Events) at o.vd.broek-neri@hollandexpatcenter.com.
  3. Use the following subject: Media Post Request: [name of organization]
  4. Preferred day - social media only
    Social media messages are posted on set days:
    LinkedIn - Wednesdays and Fridays
    Instagram - Tuesdays and Fridays
    Facebook - Mondays, Tuesdays, and Fridays
    If you would like your post to be shared on a preferred day, let us know and we will look into the possibilities. 

Last updated: 29 October 2025

Thank you for your interest in sharing information with our network! As a dedicated governmental service center for helping international employees settle into the province of Noord-Brabant, we share details of non-commercial events and other announcements that could help the international community in Noord-Brabant. 

Our channels

Message Requirements Checklist

Target audience

  • Website events calendar: Internationals and employers of internationals
  • Newsletter: Internationals and employers of internationals
  • LinkedIn: Internationals and employers of internationals
  • Instagram: Internationals
  • Facebook: Internationals

  • Message

    1. The text must be in English (US spelling) and within the word limit.

      Facebook: 150 words
      Instagram: 150 words
      LinkedIn: 500 words
      Newsletter: 30 words
      Website: 150 words
       
    2. Selected information. 
      Keep in mind that you do not need to include all the available information for your event / announcement. The purpose of sharing your message via Holland Expat Center South is to reach a larger audience, who will then go to your website or social media channel(s) for the full details.
      LinkedIn has a higher word limit but we advise using keywords and keeping texts shorter as they are then more likely to be read completely.
       
    3. At least 1 link or reference to further information in English in the form of a call to action.
      This could be a link to your own website, Instagram post, Facebook page, or LinkedIn post. For example: “For more information”, “Visit our website” or “Register here”. For an event, don’t forget to include details of how to register (if applicable).

      If there is no further source of information, we may still be able to share the post. Please contact us.
       
    4. Hashtags (social media only). 
      Add up to 5 relevant hashtags to increase the reach of your post. If you have a profile, you are required to share it.

  • Image / photo

    1. At least 1 image / photo in JPEG or PNG format
      Less than 2MB (less than 3MB for LinkedIn)
      File should be appropriately named, such as with the name of the event or announcement.
       
    2. There can be no text in the image or photo.
      This is in order to comply with the European Accessibility Act, which aims to make digital products and services accessible to everyone. We do not accept images with text because the text cannot be read by screen readers. We can, however, accept images containing only the company/organization name if no other image is available.
       
    3. Additional specifications for each channel

      Instagram: 1 to 4 photo(s) / images all the same size with aspect ratio 1:1 (square).
      If you include multiple photos, specify the order they are to appear in.

      LinkedIn: 1200 x 627 pixels (landscape)

      Newsletter: 600 pixels wide with a width:height ratio of 3:2. A logo works well if no other image is available. If neither an image nor a logo is available, please contact us as we may be able to accept submissions without an image (for the newsletter only).

      Website: 600 pixels wide with a width:height ratio of 3:2



       

Submission deadline

Submit your text and image at least 4 weeks before the requested date. 
For the monthly newsletter, submit your request before the 10th of preceding month (before 10 October for the November issue).

Follow the guidelines

We have drawn up these guidelines to ensure that we receive all the information we require to share your message. Please read them carefully as your submission will only be eligible for sharing if it meets all the requirements of the chosen channel. 

Limited availability - first-come, first-served

Please note, however, that meeting all the requirements is not a guarantee that we will be able to share your message. We receive a lot of requests to share events and announcements with our network, and we do our best to schedule as many messages as possible, but we have limited availability at certain times. 

Tip:

Since we operate on a first-come, first-served basis, we recommend that you submit your message well ahead of the deadline to maximize the chances of sharing!